Would you bite? Burger popsicles divide the internet with bizarre summer trend

From bustling street stalls to gourmet kitchens, the burger has evolved into a global culinary icon, symbolising creativity and comfort in countless delicious forms.

Once confined to the fast-food world, this savory favorite is now carefully crafted with inventive toppings and artisanal buns, delighting food lovers from every corner.

However, the internet has recently introduced an unusual twist to this beloved staple: burger popsicles. Yes, you read that correctly.

A chef has sparked a wave of intrigue and amusement across social media platforms with a viral video demonstrating the process of turning cheeseburgers into frozen treats on a stick.

In the now-famous clip, the chef starts by layering ground beef into a mould, followed by a generous helping of shredded cheese, crunchy lettuce and tangy pickles.

The whimsical concoction is then finished off with dollops of ketchup and mustard before being placed in the freezer overnight.

The result? Cheeseburger popsicles, which the chef touts as the "perfect poolside meal and ideal for summer parties."

Since then, Famous Brands has grown to become Africa’s largest restaurant franchisor, known for its world-class fast-food brands.

Famous Brands has a presence in 18 countries and a network of 2,914 restaurants. South Africa is its largest market, with 88% of its restaurant network based in the country.

In 2024, the company generated R1.2 billion, or 15% of our revenue, from its South African franchising operations.

In 2024, it generated R409 million from its SADC operations, with its biggest markets being Botswana and Zambia.